Job Title
Sr. eCommerce SEO Executive
Career Level: IC3-IC5 | Department: Digital Marketing | Location: Ahmedabad | Experience: 5+ years
Position Summary
We are seeking a skilled eCommerce SEO Specialist to join our team. The ideal candidate will have a strong background in SEO strategies tailored for eCommerce platforms and a proven track record of improving search engine rankings and driving organic traffic & revenue
Key Responsibilities
- Ability to identify SEO problems or inhibiting factors, diagnose the root cause and devise effective intervention.
- On-page Optimization and Off-page optimization.
- All Associated steps, including website structure, Technical SEO, keyword analysis, Meta tags, website health, competitors analysis, traffic analysis and rank optimization etc.
- Deep understanding of building data driven strategy to improve organic traffic and SERPs visibility on niche keywords.
- In-depth knowledge of latest SERP feature schema implementation
- Work closely with Content Writing and Content marketing teams and develop and execute comprehensive ecommerce & services content strategies that encompass various digital platforms aligned with brand principles.
- Collaborate with the development team to ensure that website aligns with google standard SEO best practices.
- In-depth knowledge of current SEO trends and tools like search console, SEMrush, Ahrefs, Screaming frog, ubersuggest best practices.
- In-depth knowledge of Google Analytics 4 to understand user behavior and define custom events to track conversion.
- In-depth knowledge of Google tag manager to implement custom events based on user behavior and track conversion.
- Develop and implement link building strategy
- Stay up-to-date with industry trends and content consumption habits to ensure that website content remains relevant and appealing on digital platforms considering E-E-A-T & people first content Standards.
- Collaborate with internal and external stakeholders to ensure consistency of the website across all communication channels.
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Knowledge of ranking factors and latest search engine algorithms.
- Develop and implement link building strategy
Personal Attributes
The successful candidate must have excellent communication and interpersonal skills. Excels in a fast-paced, results-oriented environment with the ability to adapt to change quickly. A teamwork attitude, willing to take on extra tasks and see them through. Acute attention to detail and problem-solving SEO skills are also necessary attributes for the role.
Education and Qualification
- Bachelor’s/Master’s degree in MBA, Marketing, or related field.
- Proven experience as an eCommerce SEO Specialist in an eCommerce and services environment.
- Exceptional analytics, technical SEO, UI/UX, and CRO skills with a keen eye for detail.
- Portfolio showcasing a range of services as well as eCommerce industries.
- Excellent communication and interpersonal skills.
- A passion for digital marketing and a data-driven approach.
Join our team and be part of creating impactful campaigns that make a difference for our clients. If you’re a creative thinker with a passion for words and a drive to succeed, we’d love to hear from you