Job Title
Sr. eCommerce SEO Executive
Career Level: IC3-IC5 | Department: Digital Marketing | Location: Ahmedabad | Experience: 5+ years
Position Summary
We are seeking a skilled eCommerce SEO Specialist to join our team. The ideal candidate will have a strong background in SEO strategies tailored for eCommerce platforms and a proven track record of improving search engine rankings and driving organic traffic & revenue.
Key Responsibilities
- Ability to identify SEO problems or inhibiting factors, diagnose the root cause, and devise effective intervention.
- On-page optimization and off-page optimization.
- All associated steps, including website structure, Technical SEO, keyword analysis, Meta tags, website health, competitor analysis, traffic analysis, and rank optimization.
- Deep understanding of building data-driven strategies to improve organic traffic and SERP visibility on niche keywords.
- In-depth knowledge of the latest SERP feature schema implementation.
- Work closely with Content Writing and Content Marketing teams to develop and execute comprehensive eCommerce & services content strategies aligned with brand principles.
- Collaborate with the development team to ensure the website aligns with Google standard SEO best practices.
- In-depth knowledge of current SEO trends and tools like Search Console, SEMrush, Ahrefs, Screaming Frog, and Ubersuggest.
- In-depth knowledge of Google Analytics 4 to understand user behavior and define custom events to track conversions.
- In-depth knowledge of Google Tag Manager to implement custom events based on user behavior and track conversions.
- Develop and implement link-building strategies.
Job Description
- Stay up-to-date with industry trends and content consumption habits to ensure website content remains relevant and appealing on digital platforms considering E-E-A-T & people-first content standards.
- Collaborate with internal and external stakeholders to ensure consistency of the website across all communication channels.
- Working knowledge of HTML, CSS, and JavaScript development and constraints.
- Knowledge of ranking factors and the latest search engine algorithms.
- Develop and implement link-building strategies.
Personal Attributes
The successful candidate must have excellent communication and interpersonal skills. Excels in a fast-paced, results-oriented environment with the ability to adapt to change quickly. A teamwork attitude, willing to take on extra tasks and see them through. Acute attention to detail and problem-solving SEO skills are also necessary attributes for the role.
Education and Qualification
- Bachelor’s/Master’s degree in MBA, Marketing, or related field.
- Proven experience as an eCommerce SEO Specialist in an eCommerce and services environment.
- Exceptional analytics, technical SEO, UI/UX, and CRO skills with a keen eye for detail.
- Portfolio showcasing a range of services as well as eCommerce industries.
- Excellent communication and interpersonal skills.
- A passion for digital marketing and a data-driven approach.
Join our team and be part of creating impactful campaigns that make a difference for our clients. If you’re a creative thinker with a passion for words and a drive to succeed, we’d love to hear from you